Talia Stationery
Talia is a youthful, value-oriented stationery brand rooted in self-expression and style. With the Perfect Planner discbound notebook, Talia offers everything you need to stay organized & energized. Proportion was approached by Mintra, an international leader in notebook manufacturing based in Egypt, to design a creative display for their product. The design task ultimately transformed into a two-year effort to develop and launch an entirely new brand, including company & product naming, identity, product & packaging design, web development, copywriting, and creative business consulting.